Lead Qualification

By |2017-11-02T13:55:39-05:00September 25th, 2013|Business Development, General Insights, Sales|

First off, let’s define what a lead qualification is. Lead qualification is a requirement that a prospect meets and this contributes to, whether or not they have a high chance of purchasing and are ready for sales engagement. There is no precise way of telling they are ready or not. This would be like asking [...]

Social Visibility and Link Building

By |2017-02-09T11:33:12-06:00January 14th, 2013|Business Development, Internet Marketing, Social Media Marketing|

In the past link building for businesses was used for appearing in search results. However, social media has changed the face of building online businesses through sources like LinkedIn, Facebook, Twitter, etc. The new link building is now about social visibility, mentions, and building your company’s presence. Building relationships and then nurturing them is key [...]

The Five Obstacles of Business Development and Sales

By |2017-02-09T11:33:19-06:00January 11th, 2013|Business Development, General Insights, Sales, Sales Lead Generation|

Business development and inside sales professionals come across many hurdles that they must solve in order to keep a business up and running. Below are five common obstacles that the sales industry and business development face on a daily basis and five solutions that will prepare them for handling that problem. 1. Obstacle: A prospect [...]

Converting Prospects to Clients

By |2017-11-02T14:46:12-05:00June 14th, 2012|Business Development, Marketing, Social Media Marketing|

Sometimes businesses focus so much on their current clients and trying to find new prospects that they don't pay nearly enough attention to converting the prospects they have already acclaimed into clients.  The list of prospects that your company grows and labels as prospective clients should be treated as the biggest asset, because without prospects, [...]

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