What are the types of Internet marketing? The Internet tends to expand more and more. Advertisers have been attracted towards this medium since it is a productive source to bring in consumers. The best advantage with online advertisement is that it gives control and visibility both to the consumers and the advertisers. Online advertisements may [...]
Researchers estimate that United States firms alone spent US $1.51 billion on email marketing in 2011 and will grow to $2.468 billion by 2016. Research from MarketingSherpa's 2012 B2B Marketing Benchmark Report shows that the email marketing strategy for most B2B marketers still predominantly revolves around sending mass emails to a marketer’s entire mailing list. [...]
Content Marketing centers around: valuable data, a conversational tone, an engaging story, and maybe some compelling design are all components that make up great content. Each one of these elements is central for grabbing people’s attention and keeping it. But what if this attention-grabber needs to be long lasting, such as in a content marketing [...]
Capturing the attention of a prospect in email marketing can be quite a challenge sometimes. It takes time, trust, and an ability to visually attract a prospect. Here are four email marketing tips to help build your clientele. The Reward Delivery Email is a great tool to build loyalty, send check-in rewards, and making offers [...]
The best email lists are those that contain the names of loyal repeat customers, referral sources who respect others privacy and interested prospects who know you and your business well enough to recognize your emails. Building a permission based email list with a high number of quality subscribers can be tough, but the return is [...]
How we monitor delivery We have developed some instrumentation so we can monitor how we are doing on getting messages to our users’ inbox. Our applications tag each outgoing message with a unique header with a hashed value that gets recorded by the application before the message is sent. To gather delivery information, we run [...]
Performance-Based Marketing Company Referral Program Do you know other people who are in need of performance-based marketing services? We're willing to pay you a 5% commission on all services rendered over 6 months for every newly procured client. You do not need to do any selling for Prospectr, just get us the meeting and we'll [...]
Email Marketing and Mobile Expansion Implications: In 2013, just optimizing email for mobile will not be enough. You also must identify your mobile users and send a specific creative developed for their devices, or experiment with responsive design templates. Responsive email design is an approach to email creative in which the HTML version is built [...]
Email Marketing is one of the easiest ways to grow your business using the Internet. No, not spam marketing, but rather targeted emails to qualified customers and prospects. Personally, I have used this method with great success to grow my company and other companies along the way. The idea is to offer goods, or services [...]
Email Is Still The Largest Social Network Email is the first thing checked by 70 percent of all Internet users when they get up in the morning. A new web based mail tool - Alto. Cleverly, the default settings of Alto organize your mail into "stacks," such as Daily Deals, Photos, Attachments, Social Messaging, and [...]